What Makes Network Marketing Good?
Friday, November 10, 2006
Flexibility. E.g., A chance missed for a newly discarded gal of
63, whose story follows below, to have built up something for
herself, from home. But it's never too late...
Story.
"I was stunned and devastated when, on our 40th wedding
anniversary, my husband presented me with a divorce."
In a wonderful piece entitled Paradise Lost (Domestic Division)
(NY Times Jan 1, 2006) Terry Martin Hekker describes how her
entire belief system came undone on that day. It was
particularly embarrassing and shocking to her because, it so
happened that 25 years ago, she wrote an Op-Ed article for the
same paper, on the satisfaction of being a full-time housewife.
She was convinced that homemaking and raising her children was
the most challenging and rewarding job she could ever want.
She had written that she came from a "long line of women, most
more Edith Bunker than Betty Friedan, who never knew they were
unfulfilled...they took pride in a clean, comfortable home and
satisfaction in serving a good meal because no one had
explained that the only work worth doing is that for which you
were paid."
In subsequent years she lectured across the U.S., appeared on
the "Today" show and told her story of why she thought her
choice was a valid one. But that was back then.
Today, she writes that after talking to a few other discarded
wives after long years of marriage, that "we had a lot in
common with our outdated kitchen appliances. Like them, we were
serviceable, low maintenance, front loading, self-cleaning and
(relatively) frost free. Also, like them we had warranties that
had run out. Our husbands sought sleeker models with features we
lacked who could execute tasks we'd either never learned or
couldn't perform without laughing."
"Like most loyal wives of our generation, we'd contemplated
eventual widowhood, but never thought we'd end up divorced."
And she adds, "And divorced doesn't begin to describe the pain
of this process. 'Cancelled' is more like it. It began with my
credit cards, then my health insurance and checkbook, until,
finally, like a used postage stamp, I felt cancelled, too."
And the injustice she felt?
"He got to take his girlfriend to Cancun, while I got to sell
my engagement ring to pay the roofer. When I filed my first
nonjoint tax return, it triggered the shocking notification
that I had become eligible for food stamps."
She notes that she got alimony but that the amount was less
than she was used to getting for household expenses, and that
she had to use that money to pay bills.
Bills "I'd never seen before: mortgage, taxes, insurance and
car payments. And that princely sum was awarded for only four
years, the judge suggesting that I go for job training when I
turned 67."
"Not only was I unprepared for divorce itself, I was utterly
lacking in skills to deal with the brutal aftermath."
Today, she writes, that she worries and wonders about the young
mothers of today, "educated, employed, self-sufficient" who drop
out of the work force when they have children. "Maybe they'll be
fine." But "The fragility of modern marriage suggests that at
least half of them may not be."
Back to the question: What makes Network Marketing good?
#1: Flexibility. In case.
Post script to Terry's story.
If she had it to do over again, Terry writes:
"I'd still marry the man I married and have my children...they
are my treasure...But I would have used the years after my
youngest started school to further my education. I could have
amassed two doctorates using the time and energy I gave to
charitable and community causes and been better able to support
myself."
However, what if she had known about a good company with a good
product line she used and loved herself? With the flexibility of
time and income of NM, Terry could also have maybe amassed 50 or
100 customers every year for those 20 years. And be earning a
bit from all of them over that time, and today.
What if she had taken those 5-10 hours a week, for 20 years,
and maybe got 100 customers per year? That'd have resulted in
2000 customers after the 20 years she describes.
A $5/mo profit on each one today would be a good sum to have
coming in each month, wouldn't it?
Flexibility. To build something part time from home when you're
lucky enough to be supported by a mate during those years, or
you have another job. After all, it's not just being
"discarded" that the income will come in handy, but also if the
mate remains and needs your help. Or if you just want to take a
year off.
That, in my opion, might be a better option for many women than
a couple of doctorates which, by themselves guarantee no income.
Customers and a few resellers, however, represent regular
monthly income.
Do you know someone like Terry? There are ways to do things
with this business, yes even now, at 63. And what about all
those younger women still raising their family, or
contemplating having one? Have you asked them what THEY are you
doing NOW, for themselves, to plan for their "what if"? Show
them Terry's story. They probably have their own from THEIR
families.
After all, most discarded but loyal wives had no clue that
shock was coming, especially after all those years. That's a
pretty big and well defined audience, think, ladies?
Next: What makes Network Marketing good? #2. Guess. :)
About The Author: Kim Klaver is Harvard & Stanford educated.
Her 20 years experience in network marketing have resulted in a
popular blog, http://KimKlaverBlogs.com, a podcast,
http://YourGreatThing.com and a giant resource site,
http://BananaMarketing.com
posted by Dennis Cheesman @ 1:01 AM,
